Sales and growth framework

Sales activity is happening. But it still feels inconsistent.

If your sales process, pipeline and follow-up depend too heavily on individuals, The Sales Growth Programme™ helps you put a clearer, more consistent structure behind growth.

See what changes over 90 days

Make sales easier to manage and repeat

Put clearer standards behind sales so your team knows what good looks like, what needs attention and what happens next.

See your pipeline more clearly

Use clear stages, reporting and regular review points to understand what is moving, what is stuck and what needs attention.

Create ownership across the team

Set practical standards and responsibilities, so everyone knows what they own and follow-up happens consistently.

Make growth less dependent on individuals

Turn sales knowledge into a documented process and clear expectations so performance is less reliant on one person.

What the 90-day programme covers

Seven working sessions to turn scattered sales know-how into a clear, documented framework your team can follow.

Sales Diagnostic

Identify the biggest gaps across your sales approach and where attention is needed first.

Live working sessions

Work through the decisions and practical changes needed to strengthen how sales operates in the business.

Tailored Sales Operating Framework

Build a documented framework covering the standards, process and expectations your team can follow.

Clear sales standards

Define how opportunities are qualified, followed up, progressed and reviewed.

Commercial direction

Clarify priorities, focus and where growth needs to come from.

Ongoing support

Keep momentum through follow-up support and group check-ins after the core programme.

Not sure where to focus first? Find Your Sales Gap

You don’t have to wait 90 days to see a difference

The programme is built around practical implementation, not theory.

As we work through each area, you’ll be making changes in the business straight away, whether that’s tightening qualification, improving follow-up, clarifying ownership or getting better visibility of the pipeline.

By the end of the 90 days, those changes come together into a documented Sales Operating Framework.

But the benefits should start building long before then.

Take our short Sales Diagnostic

A fresh pair of eyes, backed by experience

I’m Rebecca Roberts, founder of Saldi Business Development. I’ve spent more than 30 years working in B2B sales, helping businesses bring more structure, clarity and consistency to sales.

I now work with growing businesses to strengthen the areas that make the biggest difference to sales performance:

Planning | Process | Pipeline | Ownership | Accountability

Not generic advice. Just practical support built around your business.

Prefer to follow before you decide? Connect with me on LinkedIn.

Frequently Asked Questions

Who is the Sales Growth Programme™ for?

The programme is designed for growing B2B businesses that already have sales activity in place but want a more consistent, structured way of managing it. That might be a founder still heavily involved in sales or a sales manager leading a small team.

What will we work on over the 90 days?

We’ll work through the areas that usually have the biggest impact on sales consistency and growth, including commercial direction, offer and positioning, ideal customers, lead generation, sales process, pipeline management, and measuring and reporting.

How much time will I need to commit?

The programme is designed to be practical and manageable alongside the day-to-day running of the business. You’ll attend the live working sessions and complete some focused work between sessions so we can keep moving things forward.

What happens between the live sessions?

You’ll have clear actions to work on between sessions, helping you turn the discussion into something practical and usable in the business rather than leaving it as theory.

Do we need a sales team already?

No. The programme can help if you are still founder-led, have a small team, or are preparing to hire. You will have clearer standards, a process and an onboarding plan before adding more people.

What support is available after the core programme?

There is ongoing follow-up support after the core 90-day programme, including group check-ins to help you maintain momentum and keep the new structure embedded.

Is this sales training?

No. The Sales Growth Programme™ is about building the structure behind sales: the standards, process, ownership, pipeline visibility and review discipline that help make performance more consistent. It is not generic sales-skills training.

Find Your Biggest Sales Gap

Answer a few quick questions and get practical feedback on the sales gap holding back more consistent growth.

Find Your Sales Gap