Turn Your Sales Target in to a Sales Plan

Get clear on what you are trying to achieve and by when.

See where the revenue needs to come from, including existing customers, current opportunities and new business.

Understand what needs to be in your pipeline to give you a realistic chance of reaching the target.

Identify the consistent activity needed to create and convert the right opportunities.

Know who is responsible for what, and how progress will be measured and reviewed.

See where future revenue needs to come from, whether that is existing customers, current opportunities, new business, or a combination.

Test whether your pipeline and opportunities give you a realistic chance of reaching the target.

Identify the activity that matters most, who needs to own it, and how progress should be reviewed.

See what needs to sit behind your growth target, so sales relies less on you holding the plan in your head.

Test where future revenue is expected to come from and identify the actions, priorities and ownership needed to support it.

Connect the target to pipeline, activity and accountability, giving your team clearer priorities and a more useful way to review progress.

Clarify the sales activity, opportunities and ownership required before adding someone new to the team.

Use the five planning questions to spot gaps between the number you want to achieve and the plan behind it.